Asha Bhosle & Zanai Bhosle Launch iPHONE XR At iAZURE

Mumbai : iAzure, an Apple Authorized Reseller Store, nestled in the heart of Bandra, on Hill Road, witnessed the launch of the iPhone XR, the latest offering from Apple, at the hands of the owners – the legendary songstress Asha Bhosle and her grand-daughter, Zanai Bhosle, in presence of the popular band, A Band Of Boys featuring Karan Oberoi, Chintoo Bhosle, Sherrin Varghese and Danny Fernandes. Anuja Bhosle and Anand Bhosle also graced the event. The event also marked the release of a song, Dil Sarphira, by the evergreen Asha Bhosle with ‘A Band Of Boys’ who have made their comeback with the song.  ‘A Band of Boys’ also performed some of their well-known songs like Meri Neend, Gori among others.

Asha Bhosle beamed with happiness as she saw her granddaughter take the reign forward.  She exclaimed, “Zanai makes me and our family proud.” About A Band of Boys, she added, “They sing really well. I saw them live at their first show in 2001 and they dance and sing as good as before!”

Added the young entrepreneur Zanai Bhosle, “I’m privileged to be part of the Bhosle lineage but when I look at other young girls who are not so fortunate, I feel for them. Hence I came up with the idea of iAzure. I am overjoyed to tell you that part of the proceeds from my Apple Authorized Reseller Store will go to Project Nanhi Kali, an NGO working towards the cause of the girl child.”

The iPhone XR will be available at iAzure in six vibrant colours – White, Black, Blue, Yellow, Coral and Red. With its back glass and liquid retina display, it offers the largest LCD screen on an iPhone. The true-depth camera is especially made to take fabulous human portraits! What sets iAzure apart from the rest of the Apple stores in the city is that it is run by a team of people who are passionate about Apple and its products, providing the best possible experience to customers. They understand the nuances of the Apple technology and help customers integrate it into their lives, their motto being not so much to be sales-oriented but to be service- led.

The grandmother-granddaughter duo also started a movement, #PlantATree in order to pledge to save the environment by planting a tree right outside their storefront.